Static web design is dead!

Yes, static web design is dead. Amen. Now is the time for high quality templates, automation, mature design patterns and mobile technology

It’s no secret that web pages are not anymore the center of the Internet experience. Possibly this is also the reason why designers should move on to the next challenges if they want to stay relevant.

Typically as a discipline static website has already exhausted its possibilities. Almost as an obvious next result an emerging combination of tech and cultural trends now also need a rather broader approach.

Here are a few significant points to mull over –

Templates stand as commodities: In fact large part of the contents that you get to see online is run by some service or framework, such as WordPress, Blogger, Drupal, you name it. These frameworks provide the foundation and shortcuts so that you can now by-pass the struggle of website creation and thus devote more time creating the content. Almost as an obvious result a whole world of free and paid template lets you get started with a professional-looking design in minutes. This has farther announced the death of static website.

Web site design and patterns are rather mature these days: So; what’s the latest web design innovation you can now think of? Responsive web design? But that’s old by now. Parallax is the next buzzword. Maturity and consistency is design is all over. Shopping carts, Checkout forms and login pages should all behave in a similar way.

Mobile, Mobile and Mobility: First answer this question – how many times do you type the web address you’re your mobile device? Only when you do not have the app installs right? As vital as responsive web design Mobile app is the next big thing.

Long Live UX Design

Look up and around and you will be amazed to find, web pages are now the part of something much bigger. In fact mobile apps, social media presence, API’s,  search engine optimization, customer service channels all these and much more matters more than they ever did.

This also means; all of these touchpoints need to be planned, designed and managed. Almost as an obvious next result the demand for UX designers is witnessing a constant and steady rise. Time to redesign your static web presence.